Marketing has been our 'sport' for more than 30 years. From strategy to execution and from design to social advertising, Capital Sports has the experience to make any campaign a success. For us, sports marketing is about more than just sports. It is about making sponsorships successful, leveraging data and technology to increase fan bases and determining the perfect media mix to spread the word about your campaign.

With a team of 15 professionals, we tackly every project as if it were the final of the Champions League, the final sprint on the Champs-Elysées or the last kilometre to the finish of the marathon in New York. Our goal is to win together with you. Because just as you never compete alone in sport, you are also at your best in marketing when you join forces.

What makes us different from others? Nowhere in the Netherlands will you find a sports marketing agency where all these areas of expertise come together as they do at Capital Sports. It is precisely this broad view of the profession that has allowed us to reach millions of people all over the world with our clients' campaigns. And we can't wait to put our expertise to work for you too.

Wondering how Capital Sports can strengthen your team, club or company? Check out our disciplines below.

& Activation

In sports, there is only one goal: to win. In the business world, companies pursue that same goal. They state their ambitions. Put together a strong team. And then set tactics to end up with the win.

& Technology

The days when sports were just about talent and hard work have passed. Nowadays, it's all about analyzing your own performance. Studying your opponent. And using this information in a way to be victorious.

Partnership management

Sport never revolves around one athlete. Behind the scenes, there is always a large team involved that contributes to the success. In business, too, you achieve more together than alone. That is why we look for smart partnerships.


As an athlete or sports club, you build a fan base. Merchandise is a way for fans to show their support. This can be done with clothing, but also with innovative products that suit you as an athlete, your club, or your brand.


Coming up with a strong campaign is one thing. Making sure it reaches as many people as possible within the target audience is the next step. Capital Sports can lean on years of expertise as a marketing agency.


Sport is emotion. And emotion is a powerful weapon for marketers. By translating the emotions of sport into a proposition that suits your brand or company, Capital Sports knows how to appeal to your audience.

On your marks. Get set. Go!

Contact us for a head start